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Treehuggers are not effective environmentalists

A photograph of a treehugger

In 2007, someone anonymous wrote a letter to UC Berkeley environmentalists who were protesting cutting down trees by sitting in them. Here is an excerpt:

Consider what you are fighting for. How many trees does UC intend to destroy for its construction project? (Answer: 38). Is the coast live oak an endangered or threatened species? (Answer: No). Will the removal of these individual trees have any significant impact on the health of the overall population of the species? (Answer: No). Consider how many collective man-hours your campaign has devoted to saving these trees. Has it occurred to you that your time may be better spent focusing on (for example) the huge swaths of the Amazon that are cut down by loggers and developers every day? Are you choosing to protect 38 trees because you really think it is a significant, meaningful cause? I hope not— because that would be ignorant. It seems much more likely that you choose this battle because it is relatively convenient and riskless. Honestly—why don’t you sac up and take on a real environmental offender?

I found a link to this letter on I Will Teach You to be Rich, a financial blog. (The blogger’s name is Ramit Sethi. You should read his book. It’s awesome.) The things that Ramit talks about, though, are about more than just money management. He writes:

You’ll find a lot of people doing largely meaningless things and justifying it with these 4 terrible words: “It can’t hurt, right?”

But it can. We’re cognitive misers. We only have limited attention and limited willpower. And with limited time, are you focusing on stuff that will make no difference? Or are you saving your limited attention and cognition for areas that will really make a difference?

Being an environmentalist is stressful. From all sides the world is being bombarded with intense environmental crises (oil in the Gulf, Amazon deforestation, the polar ice caps melting, or the Pacific Trash Vortex, just to name a few). More than half of the human population doesn’t care, and most of the people who do care are too overwhelmed to do anything.

The rest of us? We spend time fighting small battles. Like the Berkeley activists who sat in trees. But it’s not just them, this problem plagues the entire environmental community! For example, when I was the president of my college environmental club, we spent most of our time and energy on campus improvements. We rearranged recycling bins on campus, so that they would be in more convenient locations. We encouraged students to turn off their lights more often.

No wonder environmentalists get the nickname “treehuggers.” We seem inept. Most of us are not acting at our full potential. We’re not making the changes that actually matter.

So here is my appeal to all people who call themselves environmentalists, wherever you live. If you are concerned about the planet, don’t be a treehugger. Think about how you can most effectively change the world.

Comments on this post

Brian Parker's gravatar
Something else you may want to consider for your Environmental Crisis Bombardment contingent; the drilling for natural gas the Marcellus Shale, particularly the use of "hydro-fracture." The more I learn about this process, the more it terrifies me...
From Brian Parker on June 20th, 2010.
Stew's gravatar
What of the unintended consequences of environmentalist success? (Exxon Valdez as a result of the pipeline not going to the southern border of Alaska, and Deepwater Horizon not drilling in shallower water being the two examples that most readily come to mind.)
From Stew on June 23rd, 2010.
Omar's gravatar
Okay - I see your point - but what exactly do you propose we spend our "limited cognition" doing? Write a letter saying "Please don't cut down the amazon?" I just don't see the harm in taking care of the things we can control when the bigger problems are out of our sphere of influence. I don't own the polar ice caps or the amazon rain forest any more than any environmental offender, and so what can I really do? What say do I have? I am not asking these as rhetorical questions - because I understand your point, and I want to be doing something that will actually make a difference. What do you do?
Yes, there are big environmental problems in the world, much bigger than some 38 oak trees, much bigger than the wasted electricity if I leave my light on - but these big problems are the symptoms of a disease that has been festering for centuries. If we expect to come by real and lasting changes, we have to adopt a drastic change of lifestyle. It is a paradigm shift, a revolution of values that must occur on the individual level, because it cannot be legally enforced without violating individual rights.
And as long as we have not made the small changes in our individual lives, the changes that cost us so little more than a thought, how can we expect desperate campesinos in Central and South America to stop slashing and burning when it is the source of their immediate livelihood?
From Omar on November 26th, 2011.
Max Edmands's gravatar
@Omar: I'm with you 100%; the environmental problems we're dealing with these days are ridiculously daunting, to the point that they seem completely impossible to tackle. And they might actually *be* impossible to tackle.

On the other hand, I think it's a trillion times more constructive to be proactive and create positive change as opposed to resisting negative change. Instead of trying to preserve 38 oak trees from untimely destruction by sitting in them all day, or rearranging recycling bins in the common area of a college in the hope that it will inspire some hapless undergraduate to recycle his soda bottle instead of just throwing it away, it seems much more productive to spend your time doing things that inspire you. (See my next post, http://blog.maxedmands.com/post/rules-for-neurotic-environmentalists, for my thoughts on why doing stuff that makes you happy might actually be beneficial for the environment.)

I believe with all my heart that if humanity progresses to the point where everyone does what inspires them instead of doing whatever they feel they need to do because society tells them it's important, those desperate campesinos in Central and South America won't need to be deforesting the Amazon in order to eat. Perhaps I'll find the time sometime soon to back up this theory with a full post :)
From Max Edmands on November 26th, 2011.

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